FAQ Schema Generator

FAQ Schema Generator converts questions and answers written in plain text into FAQPage structured data in JSON-LD. Instead of hand-writing nested JSON, you type each question with its answer underneath and the tool builds the markup for your page's FAQ section.

Input format

Write each question on its own line with the answer on the line or lines below it, and leave one blank line between question-and-answer pairs:

Do you deliver outside Bengaluru?
Yes, we ship across India.
Delivery takes 3-5 working days.

Can I pay by UPI?
Yes, all major UPI apps are accepted.

If an answer spans several lines, they are joined with spaces into one paragraph. A block with only one line, such as a question with no answer, is skipped without a warning, so compare the number of questions in the output with your list.

The generated markup

The example above becomes:

{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "mainEntity": [
    {
      "@type": "Question",
      "name": "Do you deliver outside Bengaluru?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Yes, we ship across India. Delivery takes 3-5 working days."
      }
    },
    {
      "@type": "Question",
      "name": "Can I pay by UPI?",
      "acceptedAnswer": {
        "@type": "Answer",
        "text": "Yes, all major UPI apps are accepted."
      }
    }
  ]
}

Quotation marks inside your text are escaped for you. Place the output inside <script type="application/ld+json"> tags on the same page where the questions appear.

Will this give me FAQ rich results?

For most websites, probably not. In August 2023 Google limited FAQ rich results, the expandable questions under a search listing, to well-known, authoritative government and health websites. For everyone else the markup is still valid schema.org data that describes the page's questions and answers in a machine-readable way, but it no longer produces the dropdowns in Google's results. It's worth knowing before you spend hours adding FAQ schema across a site expecting a visible change.

Rules that still apply

• Visible content only. Every question and answer in the markup must appear on the page for visitors.
• Written by you. FAQPage is for questions answered by the site owner. Forums and pages where users post answers should use QAPage instead.
• No advertising. Google's guidelines exclude FAQ content used purely for promotion.
• Repeated FAQs. If the same questions appear on many pages, mark up only one instance.

Before publishing

Run the page through Google's Rich Results Test or validator.schema.org, and if you edit the JSON by hand, check it with the JSON Validator, since one missing comma breaks the whole block. For the article itself, the Article Schema Generator creates a separate block that can sit on the same page.